Pinky Plushie Charm — a Cute Plushie with a Kind Message Every Day

Meet Pinky: love, friendship and belonging

Pinky is the rosy pink half of Winky & Pinky, the characters behind the CandyFlossCuteness videos followed by more than 230,000 people on TikTok. Pinky's daily messages lean towards love, friendship and belonging — the words people need when they're missing someone or feeling on their own.

Missing someone

A warm message every morning for a friend or partner far away.

Valentine's and anniversaries

A gift that keeps saying something kind long after the day. See our Valentine's gift guide for ideas.

A friend who's feeling lonely

A gentle reminder that they belong.

How the daily message works

There is a small NFC chip in the plushie's forehead — the same kind of chip as a contactless card. Hold a phone against it and that day's affirmation opens on the screen. No app to download, no account, nothing to charge.

A new message every day

A year of messages without repeating, and it carries on after that.

Works on most phones

Modern iPhones with no setup; Android phones with NFC switched on, which is usually the default.

The app is optional

FluffSpace adds mood check-ins, mindful games and journaling prompts, but the plushie works without it.

With NFC or without?

With NFC

The plushie plus the chip in its forehead — a new affirmation every day when you tap it with a phone.

Without NFC

The same soft plushie without the chip, so there's no daily message. A good choice if you simply want the cuddly character.

Better as a pair?

Pinky has a blue partner, Winky, whose messages focus on courage and self-belief. Buying for two people? The Winky & Pinky pair gives each person their own.